The Lullight team after talks with numerous young parents decided to verify their idea for an interesting product for them - an smart nursery lamp that lets you control its brightness and color with smartphone app and helps take care of your children during the night. It should be distinguishable thanks to unique design and do-it-yourself origami lampshades that you could fold in different shapes - a crane, a boat or a castle.
Hardware manufacturing is a long and costly process. You need to spend tens of thousands of dollars just to make the first batch. That is why it is especially important to know for certain that you are creating the right product and that there will be market demand and sufficient sales.
In order to asses the product demand and the chances of success on Kickstarter we’ve conducted a research that would give us a more complete picture:
Thanks to our research Lullight team was armed with important insights and knowledge how to proceed with their projects. The team has saved a lot of money and avoided many potentially costly mistakes.
The team was great to work with and helped us perform the research, validate our ideas quickly and make the decision about the project.
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